The terminal wire industry is increasing by 25% annually! The acceleration of domestic terminal replacement is underway

Against the backdrop of global manufacturing upgrading and supply chain restructuring, terminal wires, as an indispensable connecting component in electronic and electrical products, are experiencing unprecedented development opportunities. According to the latest market research report, the terminal wire industry has achieved a growth rate of about 25% in the past year, and this growth momentum is expected to continue. At the same time, with the advancement of domestic technology and policy support, domestic terminal wire brands are rapidly rising and gradually replacing imported products. This article will delve into the current situation, main brands, and equipment characteristics of the terminal wire industry, and look forward to the future market development trends.

1、 The rapid growth background of the terminal wire industry

（1） Market demand driven

The rapid iteration of consumer electronics products such as smartphones and tablets has driven the demand for smaller, lighter, and superior performance terminal wires.

The explosive growth of the new energy vehicle industry: The popularity of electric vehicles has not only driven the development of key components such as battery management systems (BMS) and motor controllers, but also led to a surge in demand for high-performance terminal wires for related supporting systems.

The improvement of industrial automation level: The application of emerging technologies such as intelligent manufacturing and the Internet of Things (IoT) has continuously increased the degree of factory automation, thereby increasing the demand for stable and reliable terminal wires.

（2） Technological innovation helps

Application of new materials: As mentioned earlier, the research and development of new materials such as fluoroplastics and ceramic reinforced composite materials have greatly improved the high temperature, high voltage, and corrosion resistance of terminal wires, meeting the special requirements of different application scenarios.

Precision manufacturing process improvement: Advanced extrusion molding technology and automated production lines have improved production efficiency while ensuring consistent product quality.

2、 Analysis of the reasons for the acceleration of domestic substitution

（1） Significant cost advantage

Compared to internationally renowned brands, domestic enterprises have significant cost advantages in labor costs, raw material procurement, and other aspects. This makes domestic terminal wires more competitive in price, especially for the mid to low end market, where cost-effectiveness has become an important factor in attracting customers.

（2） The level of technology continues to improve

In recent years, by introducing, digesting, absorbing, and innovating, some domestic enterprises have mastered core manufacturing technologies and even reached international leading levels in certain fields. For example, in the design of high-precision twisted pair shielding structures, some domestic companies' products can rival or even surpass similar foreign products.

（3） Increased policy support

The Chinese government has introduced a series of policies and measures to encourage technological innovation and support the development of local enterprises, including tax incentives, financial subsidies, and the establishment of special funds, providing strong guarantees for the healthy development of the terminal wire industry.